Brand Protection — Across Every Channel That Matters
Detect MAP violations, gray-market sellers, and unauthorized resellers across marketplaces, social channels, and direct sites — with timestamped, source-linked evidence ready for takedown filings.
USE CASE
PAIN POINTS
Why Brand Protection Falls Behind
- 01
Customer Complaints Arrive Before Your Data
By the time a wholesale partner forwards a customer screenshot of a MAP violation, the listing has been live for weeks. Margin damage compounds in silence.
- 02
Coverage Limited By Headcount
Manual checks scale with team size. Two people can watch a couple of dozen marketplace sellers. Your real exposure is every seller who can list your brand name.
- 03
Screenshots Are Not Defensible Evidence
When you escalate to a marketplace brand-protection team, screenshots and spreadsheets get kicked back. You need a source URL, a timestamp and the price as published.
- 04
Cross-Channel Drift Goes Untracked
Authorised retailers hold the line, a marketplace seller undercuts them, and your premium positioning erodes. Without monitoring you see the symptom, never the cause.
- 05
Counterfeit Listings Outpace Takedowns
Counterfeit listings for hero SKUs reappear under new seller names faster than a manual team can file. Without continuous crawling, each one has to be found by hand.
- 06
Condition and Bundle Listings Create False Alarms
An open-box or multipack listing is not a MAP violation, but a naive price check reports it as one. Teams stop trusting the alerts and go back to screenshots.
EUR 0.15
Per 1,000 delivered pages — channel coverage priced per page, not per seat
36
Ready-made endpoints across marketplaces, retailers and resale sites
5
Free requests on every new account — check your own hero SKU before you commit
HOW IT WORKS
How Brand Protection Monitoring Works
01
Define Your Channel Universe
Authorised retailers, marketplaces, resale and gray-market sites — and the SKUs you want covered.
02
Scrapewise Refreshes on Schedule
Listing, price, seller and condition data extracted automatically, matched to your SKUs and evaluated against your MAP rules.
03
File Takedowns With Evidence Attached
Use the structured violation rows and their captured evidence to file brand-protection complaints the marketplaces actually accept.
One Unauthorised Listing, From Detection to Evidence Packet
Brand protection is an evidence problem before it is a monitoring problem. This is what happens between a seller publishing a listing and your team having something a marketplace will act on.
Find Every Listing That Claims Your Brand
Marketplace search, category pages and seller storefronts are crawled for your brand and SKU terms, not just the URLs you already know about. New sellers appear in search long before anyone forwards you a link, which is how an unauthorised listing gets caught in its first days rather than its third week.
Separate Unauthorised From Merely Cheap
The EUR 71.20 marketplace listing is sold by a seller who is not on your authorised list — that is an unauthorised sale, regardless of price. The EUR 58.00 open-box listing is excluded because condition is not new. The EUR 84.50 listing is from an authorised partner, so it is a MAP breach and a partner conversation, not a takedown.
Capture Evidence at the Moment of Detection
Each flagged listing is stored with its source URL, the seller name as displayed, the advertised price, the currency and the timestamp of the check. That is the packet your team attaches to a complaint — and the reason the complaint is not returned asking for proof.
What a Listing Has to Reveal Before You Can Act on It
Price alone cannot tell you whether a listing is a violation. Four groups of fields decide what kind of problem you are looking at, and who owns it.
Seller Identity
Marketplace listings are sold by a seller, not by the marketplace. Matching the displayed seller against your authorised list is what separates a partner problem from an unauthorised sale.
- seller_name
- seller_id
- authorised
- storefront_url
Condition and Offer Type
Used, refurbished, open-box, multipack and bundle listings are legitimately priced below MAP. Reading the condition prevents the false alarms that make teams stop trusting alerts.
- condition
- is_bundle
- pack_size
- offer_type
Advertised Price and Market
The advertised price is the one MAP applies to, and it must be read in the right market — storefront currency is often set by session state rather than by the URL. Every check pins the market it read.
- advertised_price
- currency
- market
- checked_at
Product Identity
Listing titles for the same product differ by language and by seller. Listings are matched back to your SKU so the violation lands on the right product line and the right MAP rule.
- your_sku
- matched_title
- gtin
- match_confidence
Three Outcomes, Not Two
A useful brand-protection feed does not only say violation or compliant. It separates what your team should file from what it should discuss, and holds back what it cannot yet judge.
File
An unauthorised seller listing a new unit of your product. Seller is not on your list, condition is new, evidence is captured. This goes to a takedown with a source URL and a timestamp attached.
Discuss
An authorised partner advertising below your MAP. The commercial relationship exists, so this is a conversation with a named partner and a dated record of what they published — not a marketplace complaint.
Hold
Open-box, bundle, multipack or an ambiguous condition. Flagged for a human to look at rather than auto-reported, because a wrong filing costs credibility with the marketplace you need to keep.
What You Send, What You Receive
You supply the brand terms, the SKUs, your MAP rules and your authorised seller list. You receive a dated row per listing, classified and evidenced.
You give
- Channels to coverrequired
Marketplaces, authorised retailer sites, resale and gray-market destinations. Search pages and storefronts, not only known product URLs.
marketplace.com, ebay.de, authorised-retail.de - Your SKUs and MAP rulesrequired
SKU, title, GTIN where you have it, and the MAP price per market. CSV upload or API push.
SKN-SER-30, Repair Serum 30 ml, MAP EUR 89.00 - Authorised seller listrequired
Seller names or storefront IDs you have approved. This is what turns a low price into either a takedown or a partner call.
authorised-retail.de, authorised-retail.fr - Check scheduleoptional
Daily, weekly or on demand. Daily is usual for hero SKUs on open marketplaces.
Daily, 06:00 - Delivery targetoptional
REST API pull, scheduled CSV, or a push into your existing brand-protection workflow.
REST API, polled hourly
You get
One row per listing found, 11 columns each
- your_sku
- channel
- listing_url
- seller_name
- authorised
- advertised_price
- map_price
- currency
- condition
- verdict
- checked_at
Delivered by REST API, CSV export or a scheduled push into your brand-protection workflow. Every row carries the source URL, the seller and the timestamp.
The Evidence Row You Actually Receive
One row per listing per run. Every value is what the channel published at the timestamp shown, which is what makes it usable in a filing.
| your_sku | channel | seller_name | advertised_price | map_price | condition | verdict | checked_at |
|---|---|---|---|---|---|---|---|
| SKN-SER-30 | authorised-retail.de | Authorised Retail DE | 89.00 | 89.00 | new | compliant | 2026-09-22 06:11 |
| SKN-SER-30 | marketplace.com | PrimeDealsEU | 71.20 | 89.00 | new | unauthorised | 2026-09-22 06:11 |
| SKN-SER-30 | marketplace.com | BoxOutlet | 58.00 | 89.00 | open box | excluded | 2026-09-22 06:12 |
| SKN-SER-30 | authorised-retail.fr | Authorised Retail FR | 84.50 | 89.00 | new | below map | 2026-09-22 06:12 |
BUILD VS BUY
Build the Monitoring, or Buy the Evidence
Feature
Manual Checks + Screenshots
Scrapewise
Finding new sellers
Somebody searches the marketplace when they remember to
Search and storefront pages crawled on schedule
Seller identity
Read off the page and retyped into a sheet
Captured per listing and matched to your authorised list
False alarms
Open-box and bundle listings reported as violations
Condition and offer type read, ambiguous cases held for review
Evidence
Screenshots that get kicked back by brand-protection teams
Source URL, seller, price and timestamp on every row
Coverage
Scales with headcount
Scales with config — add channels, not people
Cost
Analyst time, every week, forever
EUR 0.15 per 1,000 delivered pages
BENEFITS
Brand Protection That Actually Scales
Same-Day Violation Detection
MAP breaches, gray-market listings and unauthorised resellers caught on the day they go live — across marketplaces, resale sites and direct stores.
Defensible Takedown Evidence
Every listing snapshot carries a source URL, a seller name and a timestamp. That is what a marketplace brand-protection team asks for.
Coverage Scales Without Headcount
One configuration covers every channel you sell into. Your brand-protection team grows by adding channels, not analysts.
An Unauthorised Reseller Just Listed Your Hero SKU. Did You Notice?
Stop running brand protection from screenshots. Scrapewise gives brands continuous, structured visibility into every channel that matters — authorised and otherwise.
FAQ
Frequently Asked Questions
Common questions about brand protection software with Scrapewise.
You set a MAP price per SKU per market. Every crawled listing is matched to your SKU, its advertised price is read in the correct market, and anything below MAP is flagged with the source URL and the timestamp of the check.